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Category: Scams & Ripoffs

This is the Frequently Asked Questions page for the Work From Home Cookbook program.

  1. What is Work From Home Cookbook?
  2. WorkFromHomeCookbook.com is a sister site to How To Earn that provides detailed instructions in the form of checklists, videos, etc. (aka, "recipes") for making money working from home.

    Read more »


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What's the difference between a real, home-based Internet business and a get-rich-quick fantasy? The answer can be found in the basic principles of marketing and economics.

Real businesses serve real markets with real needs. Get-rich-quick schemes serve the interests of the people selling the schemes.

Real businesses follow a proven model and make use of step-by-step plans to achieve objectives. Get-rich-quick schemes are over-simplified and 'fuzzy', and don't seem to follow anything other than their own internal logic.

Real home-based Internet businesses grow and adapt along with market conditions. Get-rich-quick schemes are limited to a “just do this one thing” approach, often taking advantage of fads or loopholes in the system.

Real businesses rely on targeting, lead generation, follow up and repeat customers. Get-rich-quick schemes tell you that all you have to do is buy the system, press a button or two, then sit back on your couch and wait for the money to roll in.

I'm sure you're getting the idea by now. If you want a real home-based Internet business, you need a proven model to work with - a model that works because it utilizes common sense marketing techniques as its fuel.
The scams and fads out there today aren't based on common sense. They're based on taking advantage of the very human desire to get something for nothing. Having everything come to you 'easy' and 'fast' might seem like an ideal situation, but nothing worth having really comes without effort.

You can definitely earn a great income online, but only if you're wiling to put aside the false dream of 'making millions overnight' for little to no work. Make sure all of your efforts are focused on delivering truly quality products to real people with a focus on building trust-based relationships, and you can't go wrong.

Take care,

Jassen Bowman


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One of our astute readers recently asked me to evaluate an offer out there, and I have the wonderful displeasure of presenting my first Hall of Shame award winner.

This award goes out to the following site:

http://www.typeathome.us

They offer to show you how to make hundreds of dollars an hour just typing a few sentences into "PPC forms". They want to charge you $49 for this information, which is an outright ripoff. They conveniently neglect to mention that these "PPC forms" also come with a commitment to paying the "PPC" part. That stands for "Pay Per Click" if you didn't know. The form they actually show on the sales page is directly from Google Adwords.

They offer to hook you up with "11,000 companies" that never turn down an application. That's because they're referring to Clickbank merchants that allow you to sell their products on a commission basis. The payment proof charts are straight up out of his Clickbank account.

This is quite possibly the most egregious example I've ever seen of somebody selling information that is available perfectly free. I haven't bought this product so don't know exactly what "insider secrets" he might be offering, but my analysis of his sales letter and FAQ raises the hairs on my neck.

If you'd like, I'd be more than happy to take your $49 and tell you where to sign up for an account at http://www.google.com/adwords and http://www.ClickBank.com but....OOPS! I just did! Dang it, I just lost all kinds of money. When will I ever learn?

Seriously, sign up at Clickbank, find products that look good that you're willing to represent and that have a high gravity number and a high percentage payout, then use Pay Per Click engines (MSN Search, Yahoo! Search, Google AdWords, etc.) to drive traffic to your own landing page or directly to your affiliate link. Yes, there's more to it than that, but that's the business model in a nutshell.

Take care everybody, and stay on the alert for online ripoffs!

-Jassen


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